Insights

What flavors are poised to break through in 2027, and what does it take to turn them into lasting consumer favorites? The 2027 MorganMyers Food & Flavor Trends Report highlights the flavors gaining momentum and the research-backed strategies brands can use to help them stick.

Our Summer 2026 Food Pulse survey reveals that while social media shapes food discovery, Gen Z consumers place greater trust in authentic creators and personal recommendations than celebrity and mega influencers.

Our 2026 food pulse results reveal how consumers use AI for meal planning, recipe discovery and personalization—and why it matters for food and beverage brands.

When it comes to AI search, brands that clearly answer questions like “How do I connect AI and PR?” are more likely to surface in AI generated results. Learn how to take advantage of the ways AI and PR/media interact in the new digital landscape.

2024 marks the end of MorganMyers’ remarkable shareholders’ leadership. Discover the impact they’ve had on our food and ag clients.

We’re entering 2025 with a new leadership team at the helm. Get to know the team and see what’s next for MorganMyers.

We’re hitting a big milestone and a new era in our journey as an ag and food communications agency. See what the future looks like for MorganMyers, a G&S Agency.

It’s important to understand your audience before you develop a strategy. Learn about audience personas and how to create one.

To make your content marketing meaningful, start with a content strategy. Learn how starting with strategy can set up your marketing campaigns for success.

Explore the power of cause marketing and how it can help your brand authentically connect with consumers and drive business success.

Thirty-four million Americans are food insecure. This Hunger Action Month, MorganMyers is sharing how we do our part to fight food insecurity in our states. Learn more about our efforts.

A brand refresh goes far beyond changing your logo or packaging. Learn what it means to refresh your brand and how this investment can redefine your brand’s relationship with customers.